“一带一路”背景下甘肃民族体育旅游开发研究

Research on the Development of Gansu Ethnic Sports Tourism under the Background of the Belt and Road Initiative

甘肃地处我国丝绸之路的黄金地段,文化遗存丰富多样,民族风情绚丽多彩,民族体育旅游资源富集。以"一带一路"倡议规划为依托,甘肃民族体育旅游产业将迎来发展的新契机。在此背景下,应当建立人才培养机制,打造甘肃民族体育旅游新业态;依托"一带一路"倡议平台,创建多赢格局;旅游产品多向度开发,旅游体验多维度提升;加强民族体育旅游宣传,提升旅游服务水平;创新机制,构建"体育旅游+新模式"。

This paper discusses the development strategy of Gansu ethnic sports tourism under the background of Belt and Road with the method of literature,etc.It is believed that Gansu Province is located in the Golden Belt of China’s Silk Road,with rich and profound cultural heritage,colorful national customs and rich national sports tourism resources.Relying on the strategic planning of Belt and Road,the ethnic sports tourism industry in Gansu will have a new opportunity for development.According to the research,it is suggested to establish a talent training mechanism to create a new business form of ethnic sports tourism in Gansu;to create a win-win situation relying on the strategic platform of Belt and Road;to develop tourism products in multiple dimensions and enhance tourism experience in multiple dimensions;to strengthen the publicity of ethnic sports tourism,to improve the level of tourism services,innovative model mechanisms to achieve sports tourism.