摘要
我国互联网的覆盖率已经达到了85%以上。网络直播也成为了重要的资讯传播载体。网络直播的快速发展,对传统的电视直播产生了一定的冲击和影响,本文尝试探讨网络直播对传统电视直播所产生的影响。在此基础上,分析今后具体的优化发展策略。
China’s Internet coverage rate has reached more than 85%.In this context,live webcasting has also become an important carrier of information dissemination.The rapid development of network direct broadcasting has had a certain impact and influence on traditional television direct broadcasting.This paper attempts to discuss the influence of network direct broadcasting on traditional television direct broadcasting.On this basis,the specific optimization development strategies in the future are analyzed.
作者
江海玉
JIANGHaiyu(Dalian News Media Group,Dalian 116021,China)
出处
《电视技术》
2019年第19期17-19,共3页
Video Engineering
关键词
网络直播
电视直播
影响
优化策略
live webcasting
live telecast
influence
optimization strategy