基于AHP-GRA 的用户身份可信评价方法

User Identity Credibility Evaluation Method based on AHP-GRA

随着互联网和社交媒体的快速发展,我国的经济活动对网络依赖性逐步增强,涉及到资金和财产的网络活动加剧,对用户身份进行认证的需求变得更加迫切。因此,提出了一种将层次分析法(Analytic Hierarchy Process)和灰色关联分析(Grey Relation Analysis)结合使用的用户身份可信评价方法(Analytic Hierarchy Process-Grey Relation Analysis,AHP-GRA),以现有的权威身份认证提供商提供的身份信息为原始输入,个体用户后续输入的身份属性信息通过属性聚类及相似度计算进行评分,使用层次分析法和灰色关联分析将各条属性可信评价进行多层次关联决策分析,并得到用户身份的可信评价。

With the rapid development of the Internet and social media,China’s economic activities have gradually increased their dependence on the Internet,and the network activities involving funds and property have intensified,and the need for user identity authentication has become more urgent.Therefore,a user identity credibility evaluation method combining analytic hierarchy process and grey relation analysis is proposed.The identity information provided by the existing authoritative identity authentication provider is used as the original input,and the identity attribute information subsequently input by the individual users is scored through attribute clustering and similarity calculation.By using AHP and GRA,the credible evaluation of each attribute is analyzed by multi-level correlation decision-making,and the credible evaluation of user identity is obtained.