跨境电子商务中鞋类商品分类与命名的标准化探索

Standardization of classification and naming of footwear in cross-border e-commerce

阐述了开展跨境电子商务交易中,鞋类产品分类与命名多样化(包括分类方法不统一、产品命名不规范、语言转换歧义等问题)所导致的交易困境,提出鞋类跨境电子商务交易的分类与命名的标准化方法,制定相关标准,通过标准实施,统一规范,可促进各国间跨境电子商务贸易的便利性,方便买卖双方的沟通交流,以标准化促进鞋类产品国际贸易。

The transaction dilemma caused by the diversification of footwear product classification and naming in cross-border e-commerce transactions including inconsistent classification methods,irregular product naming,and language conversion ambiguity were expounded. Standardization methods for classification and naming of business transactions,formulating relevant standards,and implementing standards to unify standards can promote the convenience of cross-border e-commerce trade between countries,facilitate communication between buyers and sellers,so as to promote international trade of footwear products.