文创开发视角下湘西苗侗雕花蜜饯的发展策略研究

Research on the Strategy of Advance of Miao and Dong Nationality's Carved Preserved Fruit in Western Hunan from the Perspective of Cultural and Creative Development

雕花蜜饯属于湖南省级非物质文化遗产,因其精湛的雕刻技艺和背后所蕴含的独特苗侗文化视觉符号而驰名中外。文章在分析雕花蜜饯在文创领域研究价值的基础上,提出雕花蜜饯文创产品开发策略和设计路径,旨在唤起人们创新传承与发展雕花蜜饯的意识,同时为中国其他手工技艺类非遗文化的发展提供可以借鉴的思路。

Carved preserved fruit belongs to the intangible cultural heritage of Hunan province.They are famous at home and abroad for their exquisite carving skills and the unique cultural visual symbols of Miao and Dong nationality.On the basis of analyzing the research value of carved preserved fruit in the field of cultural creation,this paper puts forward the strategy and design path of carved preserved fruit's product development,aiming at arousing people's awareness of inheriting and developing carved preserved fruit,and providing ideas for the development of intangible cultural heritage of other handicraft arts in China.