政府支持、家庭支持对新生代农民创业行为的影响机制研究

Influence Mechanism of Government Support and Family Support on Entrepreneurial Behavior of New Generation Migrant Workers

新生代农民创业正成为减贫脱贫的活力新引擎和乡村振兴发展的新力量.基于社会认知理论,探究政府支持、家庭支持等创业环境对新生代农民创业行为的影响机制,通过687份新生代农民创业者和潜在创业者问卷的统计分析显示:政府支持、家庭支持均对创业者的创业自我效能感正向影响;创业自我效能感对创业行为正向影响;创业者的创业自我效能感在政府支持、家庭支持与创业行为的关系中起中介作用,其中介作用受创业者知识整合能力、人际政治技能创业特质的调节有所不同,创业者的知识整合能力与人际政治技能愈强,创业自我效能感的中介效应愈强,进而政府支持、家庭支持对创业行为的间接影响也就愈强,反之则愈弱.为此建议,促进新生代农民工创业行为既要完善政府支持政策的配套,更要注重家庭支持情感的维系.

The new generation migrant workers’entrepreneurship is becoming a new engine for reducing and overcoming poverty and a new force for rural revitalization and development.With the help of the social cognition theory,the paper explored the influence mechanism of entrepreneurial environment under govern ment support and family support on new generation migrant workers’entrepreneurial behavior based on 687 questionnaires from new generation migrant entrepreneurs and potential entrepreneurs.The results showed that government and family support were both positively correlated with entrepreneurial self-efficacy,and that there was a positive correlation between entrepreneurial self-efficacy and entrepreneurial behavior.In addition,entre preneurial self-efficacy played a mediating role in the relationship between government support,family support and entrepreneurial behavior.Moreover,the mediating effect is moderated by entrepreneurs’knowledge inte gration ability and political skills.Specifically,the stronger their knowledge integration ability and political skills are,the greater the mediating effect of entrepreneurial self-efficacy is,and the stronger the indirect influ ence of government support and family support on entrepreneurial behavior is,and vice versa.Besides,theoretical and practical implications are discussed.Therefore,it is necessary to improve the government support for the new generation migrant entrepreneurs and pay attention to the impact of family support on their entrepre neurial behavior.