摘要
重点分析了日本当前时尚零售业的运作模式及发展状况,并针对我国本土品牌国际化和我国时尚零售业的发展模式提出相关建议,为我国时尚产业的发展提供现实参考。
This paper mainly analyzes the mode of operation and development of current fashion retail in Japan and puts forward some suggestions for the internationalization of local brands and the development mode of fashion retail in China, so as to provide practical reference for the development of fashion industry in China.
作者
许谢艺
XU Xie-yi(School of Fashion,Zhejiang Fashion Institute of Technology,Ningbo,Zhejiang 315211,China)
出处
《浙江纺织服装职业技术学院学报》
2020年第2期58-61,共4页
Journal of Zhejiang Fashion Institute of Technology
关键词
日本时尚零售业
发展模式
中国时尚零售业
启示
Japanese fashion retail industry
development mode
Chinese fashion retail industry
enlightenment