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“互联网+”背景下VR电商的风险预测分析

Risk Prediction Analysis of VR E-Commerce Under the Background of "Internet +"
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摘要 众所周知,VR可谓是智能时代里遥望的下一个文明时代的台阶,电商行业携手虚拟现实技术开创未来的同时也将面临种种困难。论文首先论述了VR技术及其现状,其次叙述了VR电商的发展前景和重要性,然后从资金投入、人才、技术、市场等方面预测VR+电商发展中可能存在的风险,利用较新数据和举例分析等方法详细分析几大风险因素,最后简要地阐明了对VR电商的展望。 As we all know,VR is the step of the next civilization era in the era of intelligence,and the e-commerce industry will face various difficulties while creating the future with virtual reality technology.The paper firstly discusses VR technology and its present situation,then describes the development prospect and importance of VR e-commerce,and then predicts the possible risks existing in the development of VR+e-commerce from the aspects of capital investment,talents,technology and market,etc.The paper makes a detailed analysis of several risk factors by means of relatively new data and example analysis,and finally briefly illustrates the prospect of VR e-commerce.
作者 刘宁宁 廖智华 LIU Ning-ning;LIAO Zhi-hua(Business School of Jiangxi Science and Technology Normal University,Nanchang 330038,China)
出处 《中小企业管理与科技》 2020年第3期142-143,共2页 Management & Technology of SME
基金 江西科技师范大学2019年大学生创新训练计划项目资助项目,项目编号:201911318008。
关键词 “互联网+” VR电商 风险预测 "internet+" VR e-commerce risk prediction
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