基于居民幸福感调查的城市形象提升策略——以太仓市为例

Urban Image Promotion Strategy Based on Residents’Happiness Survey——Taking Taicang as an Example

通过对太仓市居民幸福感进行调查,分析太仓市居民城市生活幸福感现状,并从就业机会、教育资源、文化发展、现代化城市宣传手段等方面提出了提升太仓市城市形象的具体策略。

Based on the investigation of Taicang residents’well-being,this paper analyzes the current situation of Taicang residents’well-being in urban life,and puts forward specific strategies to improve the image of Taicang City from the aspects of employment opportunities,educational resources,cultural development,and modern urban propaganda means.