新媒体视域下高校意识形态教育路径探析

Analysis of the Path of Colleges and Universities’ Ideological Education from the Perspective of New Media

近年来,新媒体的广泛应用给信息传播带来革命性变革,构建了意识形态工作的全新场域,给高校意识形态教育带来深刻影响。利用新媒体创新高校意识形态教育是时代发展的必然要求,高校可以通过完善领导体制、强化监管机制、创新话语体系、促进媒介融合、提升媒介素养等措施构建高校意识形态教育有效路径。

In recent years,the widespread application of new media has brought revolutionary changes to information dissemination,established a new field of ideological work,and brought profound impact on ideological education in colleges and universities.The application of new media to innovate ideological education in colleges and universities is an inevitable requirement of the development of the times.Colleges and universities can improve the leadership system,strengthen the supervision mechanism,innovate the discourse system,promote media integration,and improve media literacy to construct effective paths for college ideological education.