云南省旅游产业数字化实践研究

Research on Digital Practice of Tourism Industry in Yunnan Province

云南省在数字经济大背景下,为推动旅游产业的转型和可持续发展,一手抓整治,一手抓转型升级,推行旅游产业的数字化。与腾讯达成合作推进“一部手机游云南”项目,取得了良好成效。

Under the background of digital economy,in order to promote the transformation and sustainable development of tourism industry,Yunnan Province pays great attention to the governance and upgrading to promote the digitalization of tourism industry.Cooperated with Tencent,the program of“tour of Yunnan with one mobile phone”has achieved good results.