基于纸类艺术的现代纸制品包装应用与分析

Application and Analysis of Modern Paper Packaging Based on Paper Art

随着我国经济水平的提高和国民收入的不断提升,商品和市场之间的竞争变得更加激烈。对于商品之间的竞争而言,包装设计已经成为提升商品市场竞争力的最有力手段之一。在产品的包装设计流程中,产品的造型、包装材料的选择以及使用何种理念进行包装设计等对于提升产品包装效果具有决定性作用。研究以纸材料入手,从纸类艺术的角度对纸这种历史悠久的材料如何作用于现代社会的产品包装工艺进行了研究;分析了纸材在现代纸质产品包装设计中的自然性、科学性、社会性等;对纸类艺术在现代纸制品包装中的应用场景进行了综述。

With the improvement of China’s economic level and the continuous improvement of national income,the competition between commodities and markets has become more intense.For the competition among commodities,packaging design has become one of the most powerful means to enhance the competitiveness of commodity market.In the process of product packaging design,the product shape,the choice of packaging materials and the concept of packaging design are decisive to improve product packaging effect.Starting with paper material,from the perspective of paper art,paper,a long-standing material,acting on the product packaging technology in modern society were studied;the naturalness,scientificity and sociality of paper materials in the packaging design of modern paper products were analyzed;and the application scenarios of paper art in the packaging of modern paper products were discussed.