高校共青团思想教育宣传工作方式探究——以新媒体时代为背景

A Probe into the Working Methods of Ideological Education and Publicity of the Communist Youth League in Colleges and Universities——Against the Background of the New Media Era

新媒体时代,如何提高思想教育宣传工作的吸引力,促使学生更加积极参与相关活动,是高校共青团宣传思想工作的一大难题。根据目前共青团思想教育宣传工作的现状及各宣传活动方式评价的优势和不足,提出提升新媒体时代高校共青团思想教育宣传工作效果和质量的四点建议。

In the era of new media,how to improve the attraction of ideological and theoretical dissemination and students’enthusiasm of participating relative activities has become a difficult problem for college Youth League’s dissemination work.According to the present situation of Youth League’s ideological dissemination work,this research analyzes the judgements of the advantages and disadvantages of various dissemination activities.Through creative thinking,we expect to offer some proposals on how to improve the effect and quality of the dissemination work.