大数据分析在防止香港机电总承包被边缘化的运用

The Application of Big Data Analysis to Prevent HK’s M&E EPC Marginalized

随着国内房地产开发进入调整期,降低工程造价、提高资金回报率是行业的普遍期待,低价中标已是大势所趋。国内的中建系、省安系机电总承包以产值为出发点,屡次胜于以经济效益为导向的香港机电总承包。但香港机电总承包在多年的经营活动中累积了大量的历史数据、市场数据、现场数据、价格信息、图纸信息。利用大数据技术进行归类整理,分类建立数据库,运用大数据匹配分析、可追溯分析、对比分析、类比分析、偏高/偏低分析等方法,查找与市场的距离,有效解决了企业被市场边缘化的问题,同样也是企业跟上时代的必然选择。文章对处于经营困境中的企业有一定的借鉴意义。

With the domestic real estate development entering the adjustment period,it is the general expectation of the industry to reduce the project cost and improve the return on capital.Winning the bid at a low price is the general trend.Based on the output value,the domestic China Construction Bureau and the provincial M&E EPC have repeatedly won the prize of Hong Kong’s EPC oriented by economic benefits.However,Hong Kong’s M&E EPC has accumulated a large number of historical data,market data,field data,price information and drawing information for many years.Using big data technology to establish database by classification,matching analysis,traceablility analysis,comparative analysis,analogy analysis,high/low analysis and other methods to find the distance from the market,It can effectively solve the problem of enterprises being marginalized by the market.it is an inevitable choice for enterprises to keep up with the times.There is reference to the enterprises in the predicament.