新冠肺炎疫情下的标语研究

Research on Slogans under the Epidemic of "Novel Coronavirus Pneumonia"

本文就"新冠肺炎"疫情下的标语展开系统研究。首先,从功能上将已搜集到的标语分成科普型、劝说型、警告型和恐吓型四类,且劝诫的语气程度逐渐递增。其次,从句法和语义的角度对这些标语进行语法分析:句法方面包括结构样式和结构关系类型。结构样式上包括单句式、对举式和并列式;结构关系类型上包括主谓结构、偏正结构、联合结构、连谓结构和混合结构。语义方面包括自然意义和非自然意义两大类。最后,从语音修辞和修辞格的角度对这些标语进行修辞分析。语音修辞包括音节对称、韵脚齐整、声调平仄相间;修辞格则主要采用比喻、夸张、对偶和排比。

In this article, a systematic research is conducted on the slogans under the epidemic of "Novel Coronavirus Pneumonia". First of all, the collected slogans are divided into four types from the perspective of function: science popularization, persuasion,warning, and intimidation, and the tone of counseling gradually increases. Secondly, the slogans are grammatically analyzed from a syntactic and semantic perspective: the syntactic aspect includes structural styles and structural relationship types. Structural styles include single-sentence, counter-parallel and side-by-side;structural relationship types include subject-predicate structure, partial structure, joint structure, conjunction structure and mixed structure. The semantic aspect includes two categories: natural meaning and unnatural meaning. Finally, these slogans are analyzed from the perspective of phonetic rhetoric and rhetoric. Phonetic rhetoric includes symmetrical syllables, neat rhymes, and flat tones;rhetoric mainly includes metaphor, exaggeration, duality and parallelism.