南昌国际马拉松对城市文化的影响研究

随着马拉松热潮的不断高涨,马拉松赛事文化与城市文化的相互影响与发展也正成为当前研究的热点问题。本研究以南昌国际马拉松为研究主体,探讨了其对南昌城市文化的影响。研究发现:南昌国际马拉松能够丰富城市物质文化建设、活跃城市“红色文化”、带动城市旅游发展、发展城市体育文化。为了促进赛事文化与马拉松文化的交融发展,提出了以下发展建议:加快建设马拉松物质文化、加强马拉松赛事融媒体建设、进一步融合马拉松文化与城市文化。

With the upsurge of marathon,the interaction and development of Marathon culture and urban culture has become a hot issue of current research.Taking Nanchang International Marathon as the research subject,this study explores its influence on Nanchang urban culture.It is found that Nanchang International Marathon can enrich the material and cultural construction of the city,activate the"red culture"of the city,promote the development of city tourism and develop the city sports culture.In order to promote the integration and development of the event culture and marathon culture,the following development suggestions are put forward:accelerate the construction of Marathon material culture,strengthen the construction of marathon event media,and further integrate marathon culture and urban culture.