农产品电商供应链发展的问题及对策分析

Analysis of Problems and Countermeasures in the Development of Agricultural E-Commerce Supply Chain

目前,国内农产品供应链还存在采购环节复杂、库存积压、信息传递不流畅、物流配送效率低等问题。互联网时代的到来给农产品供应链发展注入了新鲜血液,推动农产品供应链从单一走向融合,给农村经济发展带来了新的曙光。要完善农产品供应链,可以从采购、库存、信息管理、物流管理四个方面进行改善,优化采购环节,明确顾客需求和关系目标,库存分类管理,拓展零售渠道,建立第三方物流,实现农产品电商供应链和农村经济更高效的发展。

At present,the domestic agricultural product supply chain still has problems such as complicated procurement links,inventory backlog,inefficient information transmission,and low logistics distribution efficiency.The advent of the Internet era has injected fresh blood into the development of the agricultural product supply chain,and promoted the agricultural product supply chain from single to integration,bringing a new dawn to the development of the rural economy.To improve the supply chain of agricultural products,we can optimize from four aspects of procurement,optimize the procurement process,information management,and logistics management,use direct procurement channels,clarify customer needs and relationship goals,inventory classification management,expand retail channels,establish third-party logistics,and achieve agricultural products More efficient development of e-commerce supply chain and rural economy.