员工对企业社会责任的差异化反应:基于归因理论的阐释

Differential responses of employees to corporate social responsibility: An interpretation based on attribution theory

企业社会责任归因是指个体对企业践行社会责任背后的动机进行主观推理和判断的过程与结果,也是影响企业社会责任发挥积极作用的关键因素。通过梳理以往研究,从个体、领导及组织三个层面总结了影响员工企业社会责任归因的因素,同时从社会交换和组织认同视角深入剖析企业社会责任归因对员工态度和行为的影响及作用机理。未来研究可以进一步明晰不同企业社会责任归因的独特影响因素与作用效果,基于归因理论探索企业社会责任归因的形成机制,同时研究多种因素对企业社会责任归因的影响,考察归因对企业社会责任公平启发机制的影响,并基于中国情境开展本土化研究。

Corporate social responsibility(CSR) attributions refer to the process through which individuals make subjective judgments regarding a company’s motivations for implementing CSR practices. CSR attributions are crucial for CSR practices to have their intended positive effects. We review the literature on CSR attributions in order to summarize the individual, leadership, and organizational factors influencing CSR attributions. In addition, from the perspectives of so cial exchange and social identity theories, the influence mechanisms of CSR attributions on employee attitudes and behaviors are discussed. We provide suggestions for future research including:(1) Clarify the unique antecedents and outcomes of different corporate social responsibility attributions;(2) Draw on attribution theory to explore the mechanisms through which CSR attributions are formed;(3) Explore how multiple factors influence CSR attributions at the same time;(4) Investigate how attributions influence CSR fairness heuristics;(5) Conduct localized research on CSR attributions in the Chinese context.