摘要
传统手工艺是我国的瑰宝,需要保护和继承。随着时代发展,现代观念、现代审美和现代生活方式不断冲击着传统文脉,与此同时,现代科技也为传统手工艺的发展开辟了新的渠道。在体验经济时代,设计者们开始注意到"体验"这一形式的价值。交互式虚拟展示以体验为核心,充分抓住用户对参与和体验的需求,致力于为用户营造一个良好的体验氛围。它综合了虚拟现实和增强现实技术,具有交互性、沉浸性、实时性、虚实结合性、想象性、趣味性等特点。将交互式虚拟展示运用于推广传统手工艺品中,革新了传统展示单向无反馈的模式,加入了体验与情感的元素,培养观众尤其是青年对传统手工艺的兴趣,为传统手工艺的传承和发展带来了新的生机。
Traditional handicraft is the treasure of our country, which needs to be protected and inherited. With the development of the Tera, modern ideas, modern aesthetics and modern way of life constantly impact the traditional context. At the same time, modern technology has opened up new channels for the development of traditional handicrafts. In the era of experience economy, designers begin to pay attention to the value of experience as a form. The interactive virtual display takes the experience as the core, fully grasps the user to participate in the experience demand, devotes itself to creating a good experience atmosphere for the user. It integrates virtual reality and augmented reality technology, and has the characteristics of interactivity, immersion, real time, virtual reality combination, imagination and interest. The interactive virtual display is applied in the promotion of traditional handicrafts, which innovates the one-way and non-feedback mode of traditional display, adds the elements of experience and emotion, cultivates the audience, especially the young people’s interest in traditional handicrafts, and brings new vitality to the inheritance and development of traditional handicrafts.
作者
王征
范子琪
Wang Zheng;Fan Ziqi(Economic Reserch Institute,Jinan Academy of Social Sciences,Jinan,Shandong,China,250099;School of Accountancy,Shandong University of Finance and Economics,Jinan,Shandong,China,250014)
出处
《艺术生活》
2019年第4期42-47,共6页
Art & Life
关键词
传统手工艺
体验经济
交互式展示
虚拟现实
增强现实
traditional handicraft
experience economy
iteractive presentation
virtual reality
augmented reality