我国青年的媒介使用与主观幸福感——基于CGSS2015的经验证据

Young People in China:Their Use of Media and Sense of Well-being

本文通过CGSS2015的调查数据,将人口统计因素、经济控制因素及媒介使用因素作为测量青年主观幸福感的三个维度,建立有序回归模型后得出结论:青年的教育程度、社会保障、婚姻与工作状况、年龄、社会阶层自我评价及健康状况等人口统计因素差异会影响主观幸福感;经济控制因素中的人均文体支出对主观幸福感具有显著的正相关作用,人均医疗卫生支出会减少其主观幸福感;衡量主观幸福感的媒介使用因素中,手机定制消息的使用对青年主观幸福感的提升与促进作用最为显著且稳健,其它媒体使用与主观幸福感的关系受到经济与人口因素的影响。

Based on the survey data of CGSS2015,this article uses demographic,economic and media use factors as the three dimensions to measure the young people’s sense of well-being,and establishes an orderly regression model.It concludes that youth education,social security,marriage and differences in demographic factors such as work status,age,social class self-evaluation,and health status will affect every one’s sense of well-being.Per capita cultural and sports expenditures in economic control factors have a significant positive correlation with the sense of well-being,and per capita medical and health expenditure reduces their sense of well-being.Among the media usage factors,the use of customized messages on mobile phones has the most significant and robust effect on the promotion and promotion of youth’s sense of well-being.The relationship between the use of other media and sense of well-being is affected by economic and demographic factors.