大连体育产业发展动力、存在问题与升级路径--在“互联网+”时代背景下

Development Power, Existing Problems and Upgrade Path of Dalian Sports Industry: Under the Background of "Internet+" Era

体育产业具备巨大的外部性特征,能够带动城市周边经济的发展,但同时我国的体育产业发展仍处于起步阶段.大连市具备较强的体育产业资源储备和较好的发展环境,但目前仍然没有形成完善的体育产业结构,通过研究大连市体育产业的发展动力、存在问题及升级路径,为促进大连市体育产业发展提供帮助.主要考察"互联网+"背景对体育产业所产生的经济影响,并结合"互联网+"在体育产业发展中的技术优势,考察大连市产业发展所需要的升级路径.促进大连市体育发展的4条路径分别是:建立基于互联网思维的战略布局,打造对接互联网产业的新型结构,构建围绕互联网技术的发展潮流,实现共享互联网平台的产业架构.

Sports industry has huge external characteristics, which can drive the development of city’s surrounding economy, but the development of China’s sports industry is still in its infancy. Dalian has a strong reserve of sports industry resources and a good development environment, but it has not yet formed a perfect sports industry structure. By studying the development momentum, existing problems and upgrade paths of Dalian’ sports industry can help to promote the development of sports industry in Dalian. It mainly examines the economic impact of the "Internet+" background on the sports industry, and combines with the technological advantages of "Internet+" in the development of the sports industry to examine the upgrade path required for industrial development in Dalian. The four ways to promote the development of sports in Dalian are: to establish a strategic layout based on Internet thinking, to create a new structure to connect to the Internet industry, to build an industrial structure around development trend of Internet technology, and to achieve a shared Internet platform.