基于传播心理学的新型冠状病毒肺炎防疫信息科普图形设计与应用

Research on Graphic Design and Application of Science Popularization Information of COVID-19 Epidemic Based on Communication Psychology

基于传播心理学的新型冠状病毒肺炎防治信息科普图形设计的简介性与有效性、共通性与沟通性、特色性与共鸣性的创作定位。展开新型冠状病毒肺炎防疫信息科普的图形设计,探索传播心理学下,特殊防治信息科普图形的色彩研究、元素研究和表现手法研究。实现互联网新媒体时代下防疫信息图形的传播媒介、传播受众、传播场所的具体应用剖析。立足艺术设计专业加强防疫符号辨识,形成积极防疫心理暗示,助推新型冠状病毒肺炎疫情防治及舆情宣传的传播效应。

Introduction of the graphic design of the COVID-19 Epidemic prevention and treatment information popular science graphic design based on communication psychology. The creative positioning of commonality and communication, characteristic and resonance.Expand the graphic design of the COVID-19 Epidemic prevention information popular science, and explore the color research, element research and performance techniques of special prevention information popular science graphics under communication psychology. Analyze the specific application of the media, audiences, and venues of the epidemic prevention information graphics in the era of the new Internet media. Based on the art design major, strengthen the identification of epidemic prevention symbols, form a positive psychological suggestion of epidemic prevention, and promote the spreading effect of COVID-19 Epidemic prevention and publicity propaganda.