全要素旅游本体研究与模块化构建

Research on Total Factor Tourism Ontology and Modular Construction

互联网的海量旅游信息为旅游者提供了极大便利,同时信息的语义异构问题也对旅游者造成了困扰。旅游本体的研究对于解决旅游信息语义异构问题以及实现旅游信息一致化表达具有重要意义。该文设计了一种全要素旅游本体模型,系统分析旅游领域的研究对象,提出旅游信息的概念模型;在此基础上,设计了包含概念、属性、关系、实例四元组的全要素旅游本体模型。以山东省为例,在全要素旅游本体模型的指导下,采用模块化方法构建山东省旅游本体。实证研究发现,全要素旅游本体可为旅游本体的研究提供统一、可共享的本体模型,模块化的旅游本体构建方法可避免重复构建通用基础子本体,研究成果对旅游本体的研究与构建具有一定的参考价值。

The massive tourism information on the Internet provides great convenience to tourists,but the semantic heterogeneity of information has also caused great trouble for tourists.As a formal description of the shared conceptual model in the tourism field,tourism ontology can realize consistent representation of tourism information.The research of tourism ontology is of great significance to solve the problem of semantic heterogeneity of tourism information.This paper proposes a total factor tourism ontology model.Firstly,the paper systematically analyzes the research objects in the field of tourism and proposes a conceptual model of tourism information.On this basis,a total factor tourism ontology model including a quadruplet of concepts,properties,relationships and instances is designed.Then,taking Shandong Province as an example,under the guidance of the tourism ontology model,a modular approach is used to construct the tourism ontology of Shandong Province.The experimental results show that the proposed tourism ontology model can provide a unified and shareable model basis for tourism ontology.The modularized construction method of tourism ontology can avoid the repeated construction of basic tourism ontology to a certain extent.The research results have certain reference value and guiding significance for the construction and application of tourism ontology.