双元性绿色创新对我国制造企业竞争优势的影响:技术动荡性的调节作用

The Impact of Ambidextrous Green Innovation on the Competitive Advantage of Chinese Manufacturing Firms:the Moderating Role of Technological Turbulence

运用双元性理论和竞争优势理论,以中国制造业为研究对象,将双元性绿色创新分为探索性绿色创新和利用性绿色创新,探讨探索性和利用性绿色创新与企业客户优势、技术优势和财务优势之间的关系,并分析技术动荡性的调节作用。221家制造企业的实证检验结果表明,探索性和利用性绿色创新均对企业客户优势、技术优势和财务优势有显著的正向作用;同时,技术动荡性不仅正向调节探索性绿色创新与企业客户优势和技术优势之间的关系,而且正向调节利用性绿色创新与企业客户优势和财务优势之间的关系。

Based on ambidexterity theory and competitive advantage theory,this study selects Chinese manufacturing as the research sample,and divides ambidextrous green innovation into exploratory green innovation and exploitative green innovation.Then the relationships among exploratory and exploitative green innovations,firms’ customer advantage,technological advantage and financial advantage are discussed,and the moderating role of technological turbulence is examined.The empirical results of 221 manufacturing firms show that exploratory green innovation and exploitative green innovation have significant positive effects on firms’ customer advantage,technological advantage and financial advantage;Meanwhile,technological turbulence not only positively moderates the relationship among exploratory green innovation,firms’ customer advantage and technological advantage,but also positively moderates the relationship between exploitative green innovation and firms’ customer and financial advantage.