摘要
运用典型案例和对比分析法,从品牌标识、图形、材质和配饰等方面剖析了LV(路易威登)、Chanel(香奈儿)、Gucci(古驰)等世界五大驰名品牌箱包的经典设计元素及其经典款式特征。同时,分析了近年来品牌箱包的流行趋势和设计创新表现,并提出:未来的箱包设计应该深入研究市场特点,适应消费者需求,融入现代科技,深耕特色文化,充分运用时尚元素。
Via typical case study and comparative analysis,this article analyzes the brand logos,patterns,materials and accessories of the five major world famous luxury brands,which are Louis Vuitton,Chanel,Gucci,Dior and Hermes.It aims to explore the classic design elements and its iconic style features.Meanwhile,the essay also points out the latest trend and design innovation of handbags and luggage design in recent years.Finally,it summarizes that the future handbags and luggage design should be based on in-depth market investigation,consumer demand,as well as a combination of modern technology,culture and fashion features.
作者
刘雪姿
LIU Xuezi(Guangzhou Panyu Polytechnic,Guangzhou,511483,China)
出处
《西部皮革》
2020年第11期50-52,共3页
West Leather
基金
广州市大学生就业(创业)教育项目“艺术设计类专业创业实践平台建设”
广州番禺职业技术学院“十三五”科研项目“广州狮岭皮具产业集群及品牌设计创新研究”(编号:2020SK06)。
关键词
箱包
设计
奢侈品牌
经典元素
创新
luggage&bags
design
luxury brands
classic design elements
innovation