摘要
论文简要分析了创业教育的改革以及电商创业的策略,目的是给初步在电子商务方面创业的人群提供简单的策略,为其在竞争越来越激烈的市场中制定合适的创业计划提供帮助。
This article analyzes the reform of entrepreneurship education and the strategy of e-commerce entrepreneurship.The purpose is to provide simple strategies for the initial entrepreneurs in e-commerce,and to help them formulate suitable entrepreneurial plans in the increasingly competitive market.
作者
韩英
HAN Ying(Henan University of Animal Husbandry and Economy,Zhengzhou 450000,China)
出处
《中小企业管理与科技》
2020年第10期57-58,共2页
Management & Technology of SME
关键词
创业教育
电商创业
营销策略
entrepreneurship education
e-commerce entrepreneurship
marketing strategy