淮安地区旅游文创产品的图案设计方案

Pattern design scheme of tourism cultural and creative products in Huai’an region

淮安旅游文创产品开发是淮安旅游产业中极其重要的一部分,蕴藏着巨大的文化价值和经济价值。通过问卷调查得知,淮安旅游文创品创新性不强,缺乏淮安文化特色,难以给游客留下深刻印象,因而将从淮安特色文化资源入手,挖掘和提炼特色,最后利用3Dmax,Photoshop等软件实施淮安旅游文创品的设计尝试,以期能够促进淮安旅游文创品的销售,推动淮安旅游经济的健康可持续发展。

The development of Huai’an tourism cultural creative product is an extremely important part of Huai’an tourism industry,which contains great cultural value and economic value.According to the questionnaire survey,Huai’an tourism cultural creative products’innovativeness is not strong and lacks Huai’an cultural characteristics.It is difficult to impress tourists,so will start with Huai’an characteristic cultural resources,excavate and refine the characteristics,and finally use 3Dmax,Photoshop and other software to carry out the design attempt of Huai’an tourism cultural creative products,in order to promote the sales of Huai’an tourism cultural creative products and promote the healthy and sustainable development of Huai’an tourism economy.