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农耕文化下民族村寨吸引力提升研究——基于千牛同耕的调研

Research on the Promotion of the Attraction of Ethnic Villages under Agricultural Culture——Based on the Survey of Thousands of Cattle
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摘要 随着民族村寨旅游的深入发展,市场竞争日趋激烈,如何创造民族村寨市场吸引力已成为一个主要问题。本文主要从旅游者和民族村寨两个角度来研究民族村寨吸引力,以增强研究如何吸引游客和游客对旅游体验项目的满意度分析,得出旅游体验项目的优化方法。提升民族村寨旅游体验,提升民族村寨旅游吸引力,提高游客体验旅游项目的满意度。为今后游客在少数民族村寨体验农耕文化旅游项目提供理论参考依据,通过吸引游客参与农耕文化下的旅游体验项目,帮助民族村寨脱贫致富。 With the in-depth development of tourism in ethnic villages,market competition is becoming increasingly fierce.How to create attractiveness in the market of ethnic villages has become a major issue.This article mainly studies the attraction of ethnic villages from the perspectives of tourists and ethnic villages,in order to enhance the research on how to attract tourists and the satisfaction analysis of tourists on tourism experience projects,and draws the optimization method of tourism experience projects so as to improve the tourism experience of ethnic villages,enhance the attractiveness of tourism in ethnic villages,and increase the satisfaction of tourists in experiencing tourism projects.It will provide a theoretical basis for tourists to experience agricultural cultural tourism projects in minority villages in the future,and help ethnic villages get rid of poverty and become rich by attracting tourists to participate in tourism experience projects under agricultural culture.
作者 张婕 吴翠婷 Zhang Jie;Wu Cuiting(School of Tourism,Resources and Environment,Qiannan Normal University for Nationalities,Duyun 558000)
出处 《中阿科技论坛(中英文)》 2020年第4期8-10,共3页 China-Arab States Science and Technology Forum
基金 黔南民族师范学院2019年校级课题(编号:qnsy[2019]47) 2019年贵州省教育厅自然科学青年科技人才成长项目“文化传承视域下黔南亲子民宿设计与开发研究”(编号:黔教合KY字[2019]208)。
关键词 农耕文化 民族村寨 吸引力提升 旅游体验项目 Farming culture Ethnic villages Attraction enhancement Tourism experience projects
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