高职汽车营销与服务技术专业课程思政教学改革研究

Research on Teaching Reform of Ideological Education Embedded in Courses for Automobile Marketing and Service Technology Specialty in Higher Vocational Schools

探索新形势下高职院校汽车营销与服务技术专业"课程思政"育人体系的基本规律。在专业教育融入思政元素和思政育人功能,通过在课程思政理念、人才培养方案、课程标准和教学资源等方面实施课程思政教学改革,将有利于高职院校"课程思政"工作有序推进,形成从"思政课程"到"课程思政"的圈层效应,为学校人才培养工作提供有力支撑,更好地落实高职院校立德树人的根本任务。

Probing the basic law of embedding ideological education in technical courses for Automobile Marketing and Service Technology specialty of higher vocational schools under the new situation,blending ideological elements and culturing functions in specialized education,ideological teaching reform on such aspects as ideological concepts,talents cultivation schemes,course standards and faculty resources will be beneficial to the orderly promotion of“Ideological education embedded in courses”in higher vocational schools,thus to form the layering effect of“From ideological courses to embedding ideological education in courses”,to provide powerful support to talents cultivation and to determinedly carry through fundamen⁃tal tasks of Composing Morality in Talents Cultivation in higher vocational schools.