兰州高原夏菜尾菜循环利用技术农户采纳意愿影响因素分析

Analysis on Influencing Factors of Farmers′Willingness to Adopt the Technology of Recycling Vegetables Waste in Lanzhou

尾菜循环利用技术的推广普及是解决夏菜尾菜污染和资源浪费的重要举措,菜农采纳意愿对技术普及影响显著。基于兰州高原夏菜主产区榆中县农户调查样本数据,建立Logit排序选择模型,分析了尾菜循环利用技术农户采纳意愿影响因素,结果显示,农户对循环利用技术采纳具有较强意愿,社会影响、技术特征、结果展示、采纳条件、技术易用性和技术作用对农户技术采纳意愿均有显著正向影响。针对研究结论并结合当地实际,从结果展示、技术适用性、技术支持等方面得出推进兰州高原夏菜尾菜循环利用技术推广普及的政策启示。

The popularization of recycling technology is an important measure to solve the pollution and resource waste of summer vegetables waste in Lanzhou.Based on the sample data of household survey in Yuzhong County,the main producing area of highland summer vegetables in Lanzhou,Logit Selection Model was established and the influencing factors of farmers'willingness to adopt the technology of recycling highland summer vegetables waste analyzed.The results showed that farmers have strong willingness to adopt the technology of recycling.And social influence,technical characteristics,result display,adoption conditions and technology usability all have significant positive effects on farmers'willingness to adopt technology.In view of the research conclusion,and combined with the local actual conditions,we proposed some policy implications of popularization of recycling technology on highland summer vegetables waste from the result display,technical applicability,technical support and achievement publicity.