几何图案在泳装上应用效果的感性量化评价

Kansei and Quantitative Evaluation of Application Effect of Geometric Patterns on Swimsuits

为探讨现代几何元素图案在女式泳装上的应用效果,基于4种不同的形式美法则挑选12种具有代表性的几何纹样,并将其应用于相同款式的女式泳装上。采用感性工学的研究方法,筛选出9对描述泳装整体风格的感性形容词并进行问卷调查,得到消费者对几何图案泳装的主观评分,最后对各对感性形容词得分进行因子分析。结果表明,影响几何图案泳装设计的主要感性因子为性格因子、风格因子和外观因子,不同几何纹样应用在同款泳装上会呈现出不同的效果,其对泳装设计起到不可忽视的作用。

In order to explore the application effect of modern geometric element patterns on swimsuits, 12 representative geometric patterns were selected based on 4 different laws of formal beauty and applied to women’s swimsuits with the same style. Using the research method of kansei engineering, 9 pairs of perceptual adjectives describing the overall style of swimsuits were selected and questionnaire survey was conducted to obtain the subjective scores of consumers on the geometric pattern swimsuits. Finally, factor analysis was conducted on the scores of each pair of perceptual adjectives. The results show that the main perceptual factors affecting the design of geometric pattern swimsuits are personality factor, style factor and appearance factor. Different geometric patterns will show different effects in the same swimsuit, which plays an important role in swimsuits design.