摘要
板式网球(Padel)是2016年引入我国的一项集趣味性、时尚性及简单易学等优点的新兴体育项目,并且该项目发展也得到了国家体育总局以及中国网球协会等相关政府部门的高度重视。鉴于此,本文采用文献资料法、专家访谈法,对现阶段我国板式网球的发展现状予以梳理,在此基础上,运用PEST模型对我国板式网球的发展前景进行剖析,并为其发展推广提出有针对性的策略,以期为我国未来推广与发展板式网球提供参考建议。
Padel is a new sports project that introduced China in 2016 with fun,fashion,and easy-to-learn advantages.The development of this project has also been highly valued by the State Administration of Sports and the Chinese Tennis Association.In view of this,this article uses the literature method and expert interview method to sort out the current development of China’s slab tennis.Based on this,the PEST model is used to analyze the development prospects of China’s slab tennis.Targeted strategies to provide reference recommendations for the future promotion and development of paddle tennis in China.
作者
杨济铭
孙秋鹏
Yang Jiming;Sun Qiupeng(College of physical education South china university of Technology,Guangdong,Guangzhou,510641 China)
出处
《当代体育科技》
2020年第15期48-49,共2页
Contemporary Sports Technology
