摘要
中欧班列沿线运输能力短缺现象日益严峻,充分了解客户需求偏好能为高效利用现有运输能力提供参考.采用最佳-最差方法(Best Worst Method, BWM)在市场调查的基础上,对中欧班列客户需求偏好进行研究,并对结果进行二阶聚类分析,揭示客户需求偏好异质性.BWM结果显示,运输成本是中欧班列客户整体最偏好指标,相比于运输成本和运输时间,并结合铁路运输自身特点,可靠性最适合中欧班列发展为其特色.二阶聚类结果显示,将运输服务质量与运价相结合,可以在满足客户异质性需求的基础上,更好地利用中欧班列现有运输能力.
The rapid development of China Railway Express is facing the issue of insufficient transportation capacity along the route.This paper uses the Best Worst Method(BWM)based on market surveys to investigate the customer demand preferences of China Railway Express'service.A two-step cluster analysis was performed to reveal the heterogeneity of customer demand.The BWM results show that travel cost is overall the most important factor considered by the customers of China Railway Express.Compared with the transportation time and cost,improving the reliability is a recommended way for China Railway Express to develop its advantages.The twostep cluster analysis results show that optimizing the quality of transportation services would be beneficial to improve the existing transport capacity of China Railway Express.
作者
李青林
彭其渊
郭经纬
汤银英
张卓
LI Qing-lin;PENG Qi-yuan;GUO Jing-wei;TANG Yin-ying;ZHANG Zhuo(School of Transportation and Logistics,Southwest Jiaotong University,Chengdu 611756,China;School of Energy Science and Engineering,Henan Polytechnic University,Jiaozuo 454000,Henan,China;Traffic&Transportation Engineering,Central South University,Changsha 410075,China)
出处
《交通运输系统工程与信息》
EI
CSCD
北大核心
2020年第3期28-32,共5页
Journal of Transportation Systems Engineering and Information Technology
基金
国家自然科学基金(U1834209,61803147).
关键词
铁路运输
需求异质性
最佳-最差方法
中欧班列
聚类分析
railway transportation
heterogeneity of demand
Best Worst Method(BWM)
China Railway Express
cluster analysis
