面向中国-东盟的跨境电子商务专业群建设策略研究--以南宁职业技术学院为例

Research on the Construction Strategy of Cross-border E-commerce Majorgroup Facing China-ASEAN

文章针对当前跨境电商专业建设存在的专业定位不清晰、培养目标不精准、师资短缺、资源隔阂、缺乏突出的专业特色等问题,以南宁职业技术学院为例,面向中国-东盟,顺应跨境电商行业旺盛的人才需求,提出通过科学组建专业群,构建群课程体系,联合开展人才培养模式改革,重组高效协作的教学团队,统一协调教学资源的建设与使用等策略构建区域特色"协同发展型"跨境电商专业群。

At present,there are some problems in the construction of cross-border e-commerce major,such as unclear professional positioning,inaccurate training objectives,shortage of teachers,estrangement of resources,and lack of outstanding professional characteristics.Taking Nanning College for Vocational Technology as an example,facing China-ASEAN,it complies with the strong talent demand of cross-border e-commerce industry.It is proposed to build a“collaborative development”cross-border e-commerce majorgroup with regional characteristics by establishing a scientific major-group,building a group curriculum system,jointly carrying out the reform of talent cultivation mode,restructuring an efficient and cooperative teaching team,and unifying and coordinating the construction and the use of teaching resources.