疫情蔓延下“口红效应”显现

“Lipstick Effect”Emerges AS The Epidemic Spreads

上个世纪30年代,一场大规模的经济危机席卷全球:农产品价格持续下跌,华尔街股市崩盘,失业人口越来越多……在这场大危机中,市场异常寒冷,几乎所有行业都冻得发抖,唯有口红销量却逆市上扬,显得异常突兀和耀眼。"口红效应"(The lipstick effect)理论由此提出,成为一种有趣的经济学现象。

The current epidemic of new coronary pneumonia is raging around the world,and further decline in the world economy is difficult to contain.Many industries are in a state of suspension,but the“lipstick effect”has once again appeared.