对中国武术产业发展走向的探讨--基于武术本质属性的思考

Discussion on the Trend of the Transformation of the Martial Arts Resources Industry Nowadays--Based on the View of Inward Nature of Martial Arts

文章运用文献资料、逻辑分析、对比分析等研究方法,并运用产业学、体育学、艺术学,文化学等相关理论知识,来探讨中国武术产业发展的基本走向问题。其主要脉络是由中国武术的三种本质属性归纳出中国武术的三种资源形态,进而转化为中国武术产业发展的三种基本走向。认为:中国武术“文化资源”转向“文化产业”是武术发展的必然选择;武术“体育资源”迈向“健康产业”是武术发展的主旨要义;武术“艺术资源”走向“演艺产业”是武术发展的市场归宿。本文皆在尝试构建起中国武术产业发展学理体系,推动武术产业化发展。

This paper discusses the basic trend of the development of Chinese martial arts industry by using the methods of literature,logical analysis,comparative analysis,and the relevant theoretical knowledge of industry,sports,art and culture.Its main vein is from the three essential attributes of Chinese martial arts,summed up the three resource forms of Chinese martial arts,and then transformed into the three basic trends of the development of Chinese martial arts industry.It is believed that the transformation of"cultural resources"into"cultural industry"is the inevitable choice for the development of Chinese martial arts.Martial arts"sports resources"to"health industry"is the main idea of martial arts development;Martial arts"art resources"to"performance industry"is the market destination of martial arts development.All above are trying to build up the development system of Chinese martial arts industry and promote the development of martial arts industrialization.