摘要
乡村旅游地居民的获得感、幸福感是影响乡村旅游可持续发展、实施乡村振兴战略的重要因素。获益性感知是研究乡村旅游地居民获得感的重要内容。本文以湖北省十堰市樱桃沟村为例,以居民获益性环境变化感知为切入点进行研究,研究发现:(1)居民认为经济影响大于社会文化影响;(2)旅游地居民的获益性经济感知正向影响社会文化感知、参与态度,但对参与行为无显著影响;(3)旅游地居民对旅游开发的态度正向影响参与行为。最后提出相应对策,以调动居民参与旅游的积极性,提高居民获得感。
The sense of access and happiness of residents in rural tourism destinations are important factors affecting the sustainable development of rural tourism and the implementation of rural revitalization strategies.Benefit perception is an important part of studying the residents'sense of gain in rural tourism destinations.This article takes the cherry valley village in Shiyan City,Hubei Province as an example,and studies the residents'perception of beneficial environmental changes as the entry point.The research found that:(1)residents believe that economic impact is greater than social and cultural impact;(2)tourist destination benefits Sexual economic perception positively affects sociocultural perception and participation attitude,but has no significant effect on participation behavior;(3)Tourists'attitude towards tourism development positively influences participation behavior.Finally,the corresponding countermeasures are proposed to mobilize the enthusiasm of residents to participate in tourism and improve the residents'sense of gain.
作者
李会琴
赵俊洋
谢雪莲
陈嫣琳
Li Huiqin;Zhao Junyang;Xie Xuelian;Chen Yanlin(School of Economics and Management,China University of Geosciences(Wuhan),Wuhan 430074,Hubei,China)
出处
《江苏商论》
2020年第7期56-62,共7页
Jiangsu Commercial Forum
基金
国家社会科学基金项目“武陵山区旅游返贫预警与扶贫长效机制研究”(No:19BJY202)
教育部人文社会科学规划基金“农户参与视角下旅游精准扶贫模式创新与效率评估”(No:16YJA790018)
中华人民共和国文化和旅游部2019年专业研究生重点研究扶持项目“生计变迁背景下乡村旅游地社会-生态系统适应性研究”(No:WLRCY2019-055)。
关键词
乡村旅游地居民
获益性感知
SEM
参与态度
参与行为
residents in rural tourism destinations
benefit perception
SEM
participation attitude
participation behavior