数字化新媒介影响下的认知与审美反思

Cognition and Aesthetic Reflection under the Influence of New Digital Media

数字化新媒介不仅改变了人的生活方式,更改变了人的感知与认知方式,同时也解构并建构着人的审美观。如今社会变化快速,信息增长迅猛,知识更新周期短,人类似乎生活在一体化时空中。如果仍然沿用前电子时代那种支离破碎的时间模式和空间模式来思考问题,用机械时代甚至是农业时代的审美观念来度量今天的审美活动和审美观念,显然会发现巨大的鸿沟。本文引入媒介与人的延伸关系理论,从认知方式、数据主义、视觉图式、阅读模式、消费审美幻象等维度阐释数字化新媒介对认知与审美转型的影响。

New digital media has changed not only the way of people’s life,but also the way of people’s perception and cognition.Moreover,it has deconstructed and reconstructed people’s aesthetic ideas.Human beings seem to live in an integrated space-time in an era of fast social change,rapid growth of information and short cycle of knowledge renewal.If people still use the pre-electronic models of fragmented time and space to think,and pass judgement on today’s aesthetic activities and concepts with the aesthetic ideas of the mechanical age or even the agricultural age,they will obviously find there is a huge gap.This paper introduces the theory of the extended relationship between the media and human beings,and explains the influence of new digital media on people’s cognition and aesthetic transformation from the perspective of cognitive style,data doctrine,visual schema,reading model and the aesthetic mirage of consumption.