企业调研后对市场营销专业教育教学的反思

Reflections on the Education and Teaching of Marketing Major after Enterprise Investigation

从企业调研入手,分析市场营销专业社会岗位需求情况,结合目前职业教育教学现状,提出了职业教育市场营销专业的发展方向和对策。

Starting with enterprise investigation,this paper gives an analysis on the social post demand of marketing major.And combined with the current situation of vocational education and teaching,the development trend and countermeasures of marketing major in vocational education are put forward.