商科专业创新创业教育融入第一课堂的研究——基于“商业战略”课程的探索

Research on the Integration of Innovation and Entrepreneurship Education in Business Majors into the First Class:Exploration Based on the Course of"Business Strategy"

如何培养和提高学生的创新意识与创业能力是高校如今不断探索与实践的主题。该文从商科专业的视角说明了在第一课堂上进行创新创业教育的重要意义,同时结合教学实践,阐述了在创新创业教育与专业教育并行的过程中可能出现哪些具体的问题与困难,并以“商业战略”课程为例,尝试通过教学中所做的课程教学创新与改进,为商科专业第一课堂融入创新创业教育提供可行方案与教学思考。

How to cultivate and improve students'innovative consciousness and entrepreneurial ability is the subject of continuous exploration and practice in colleges and universities.This article explains the importance of innovation and entrepreneurship education in the first classroom from the perspective of business majors.At the same time,combined with teaching practice,it explains the specific problems and difficulties that may arise in the parallel process of innovation and entrepreneurship education and professional education.As an example,the course of"Business Strategy"attempts to provide feasible solutions and teaching thinking for the first class of business majors to integrate innovative entrepreneurship education through the course teaching innovation and improvement made in teaching.