摘要
以凤歧茶社为例,利用Nvivo11对现有网络数据进行三级编码,以SWOT为分析框架,结果发现:凤歧茶社内部优势显著,外部机遇良好,而其内部劣势和外部威胁数据不足,仍需进一步研究。在凤歧茶社发展研究的基础上,以我国智慧农业孵化器发展为核心,以内部优势、内部劣势、外部机遇、外部威胁为维度,构建了SWOT发展模型。
An SWOT analysis of existing network date coded at 3 levels of Fengqi Tea Club by way of Nvivo11 shows that further studies have to be made of the internal disadvantages and external threats of the club in spite of its remarkable internal advantages and positive external opportunities.On this basis,an SWOT development model is formulated with 4 dimensions of internal advantages and disadvantages and external opportunities and threats and 1 focus of the development of China's smart agricultural incubators.
作者
师海荣
SHI Hai-rong(Chuzhou University, Chuzhou Anhui 239000, China)
出处
《吉林工程技术师范学院学报》
2020年第5期36-39,52,共5页
Journal of Jilin Engineering Normal University
基金
安徽省教育厅大学生创客实验室(2016ckjh135)
安徽省教育厅人文社科重点项目(SK2018A0415)
滁州学院教学研究项目(2019jyc037)。