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“一带一路”倡议下商务英语跨文化交际能力的培养 被引量:2

Study on Cross-cultural Communication Teaching for Business English under the Background of the “Belt and Road” Initiative
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摘要 "一带一路"倡议的提出给高职商务英语教学带来机遇,也带来挑战。在新时代背景下,高职商务英语教学必须抓住这个契机,积极进行跨文化教学策略研究,注重培养学生知识应用技能和双语交流能力,促进学生跨文化交际意识和交际能力的提升,为国家"一带一路"建设培养出更多高素质的跨文化交际人才。 The"Belt and Road"Initiative brings opportunities as well as challenges to business English teaching in higher vocational colleges.Under this background,it is important for business English teacher to seize this opportunity to carry out research on cross-cultural teaching strategy actively,lay emphasis on cultivating students’language application skills and bilingual communication ability,promote students’cross-cultural communication consciousness and communication ability,and train more high-quality cross-cultural communication talents for the construction of the"Belt and Road"Initiative.
作者 黄雪贞 HUANG Xue-zhen(Zhangzhou City University,Zhangzhou Fujian 363000,China)
出处 《湖北开放职业学院学报》 2020年第11期183-185,共3页 Journal of Hubei Open Vocational College
关键词 一带一路 商务英语 跨文化交际 "Belt and Road"Initiative business English cross-cultural communication
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