高校微信公众平台思想政治教育价值的体现

The Embodiment of Ideological and Political Education Value of WeChat Public Platform in Colleges and Universities

微信公众平台作为当前高校普遍采用的新媒体宣传渠道,已纳入高校主流宣传体系之中。但借助微信公众平台进行辅助教学,特别是应用于思想政治教学中还较少,且很难发挥微信公众平台的教育价值,为思政教育工作增添羽翼。在认真分析微信公众平台对思想政治教学环境、教学手段和教育水平等方面的价值后,找到了以“六个相统一”和“四个到位”为抓手的微信公众平台思政教育价值实现路径。

WeChat public platform,as a new media publicity channel widely used in colleges and universities,has been incorporated into the mainstream publicity system of colleges and universities.However,it is still rare to use WeChat public platform for auxiliary teaching,especially in ideological and political teaching,and it is difficult to play the educational value of WeChat public platform to add wings for ideological and political education.After analyzing the value of WeChat public platform to the ideological and political teaching environment,teaching means and education level,we found the way to realize the value of ideological and political education of WeChat public platform with“six unifying”and“four in place”.