媒介融合视域下高校思政的应对与变革——基于大学生触媒习惯

The construction of ideological and political educationin colleges under the background of media integration:based on the usage of media by college students

推动思政融媒创新发展,重塑校园思政生态,已然成为当前高校思想政治教育改革所面临的重大课题。当代大学生一方面受到新媒介使用习惯的影响,另一方面也在制造着新的话语体系和网络流行文化,这就是高校思政工作所处的多元媒介语境。在这样的语境中,大学生触媒习惯的变化给其正确价值观的确立和高校思政工作建设带来了冲击和挑战,思政工作者应把握机遇,利用媒介融合推进高校思政工作,重塑高校思政生态建设。

The promotion on innovation and integration of ideological and political media to reshape the ecology on campus has become an important task in the reformation of ideological and political education in college.On the one hand,contemporary college students are influenced by the new media.On the other hand,they are updating the discourse system and network popular culture,which is the multimedia context of ideological and political work in colleges.Under such circumstances,the usage of new media by college students has affected their establishment of correct values and has also challenged the construction of ideological and political work.Participants in ideological and political education should seize the opportunity of media integration to promote ideological and political work and reshape its ecological construction in colleges.