非遗传承视角下文化创意产业与城市文化振兴——以福建漳州市为例

Cultural Creative Industry and Urban Cultural Revitalization from the Perspective of Intangible Cultural Heritage Inheritance——Taking Zhangzhou city of Fujian Province as an example

非遗与文化创意产业的融合是提升市民生活品质、城市文化振兴的一条重要路径。文章以福建漳州非遗文化为切入点,阐明漳州非遗与文化创意产业结合的现状和价值,深入研究非遗传统元素的再创造,探索非遗传承视角下提升文化创意产业精神内涵和城市文化软实力的路径。

The integration of intangible cultural heritage and cultural and creative industries is an important way to improve the quality of life of citizens and the revitalization of urban culture.Based on the intangible cultural heritage culture of Zhangzhou,Fujian Province,this paper expounds the current situation and value of the combination of intangible cultural heritage and cultural creative industry,studies the recreation of traditional elements of intangible cultural heritage,and explores the path to enhance the spiritual connotation of cultural creative industry and the soft power of urban culture from the perspective of intangible cultural heritage inheritance.