摘要
本文在研究和借鉴区域农产品公用品牌的形成机理研究的基础上,分析我国区域农产品公用品牌建设的基本现状及普遍存在的问题,基于区块链技术开展区域农产品公用品牌建设的可行性分析,最后提出基于区块链的区域农产品公用品牌构建的对策。
Based on the research and reference of the formation mechanism of regional agricultural products public brand,this paper analyzes the basic status and common problems of regional agricultural products public brand construction in China,and analyzes the feasibility of regional agricultural products public brand construction based on block chain technology.Finally,the countermeasures of regional agricultural products public brand construction based on block chain are put forward.
作者
李阳霄
LI Yangxiao(Zhejiang Agricultural Business College,Shaoxing,Zhejiang 312000)
出处
《现代农业研究》
2020年第7期3-6,共4页
Modern Agriculture Research
基金
浙江省供销社2019年度科研项目(项目编号:19SSY19)的阶段性成果。
关键词
区块链
区域农产品
公用品牌
block chain
regional agricultural products
public brands