蒙古族非物质文化遗产动漫化表达的时代话语

The Discourse of the Times of the Cartoon Expression of Mongolian Intangible Cultural Heritage

本文立足非遗文化的当下传承与创新发展创作研究现状,阐述并诠释了蒙古族非物质文化遗产的动漫化表达,是非遗自身“文化自觉”客观驱动和新发展理念正确指引的结果,也是文化的视觉转向与当代传媒产品审美创造的客观选择。同时,更是技术进步与文化创意产业发展综合作用的结果。这一举措是时代选择的结果,也是时代发展的需要,对我们今后的动漫创作有理论启迪意义。

Based on the creative research status of current inheritance and innovative development of intangible cultural heritage culture,this article expounds and interprets the animation expression of Mongolian intangible cultural heritage.It is the result of the objective drive of intangible cultural heritage itself and the correct guidance of new development concepts.The visual turn of culture and the objective choice of aesthetic creation of contemporary media products.At the same time,it is the result of the combined effect of technological progress and the development of cultural and creative industries.This move is the result of the choice of the times and the needs of the development of the times.It has theoretical significance for our future animation creation.