钻石模型视角下农村电子商务发展中的问题——以吉林省白山市临江市为例

Problems in Rural E-commerce Development from the Perspective of Diamond Model——Take Linjiang City,Baishan City,Jilin Province as An Example

电子商务作为一种新型交易模式在我国经济发展中充分发挥助推作用,成为中国经济发展的“新动力”。诸多实例表明,农村电子商务对于农村经济的发展具有重要作用。以吉林省白山市临江市为例,利用迈克尔·波特的钻石模型分析了临江市农村电子商务发展过程中所存在的问题,并针对这些问题提出了相关解决方案。

E-commerce as a new type of transaction model has fully played a role in promoting my country's economic development,and has become a"new driving force"for China's economic development.Many examples show that rural e-commerce development plays an important role in the development of rural economy.This article selects Linjiang City,Baishan City,Jilin Province as an example,uses Michael Porter's"Diamond Model"to analyze the problems in the development of rural e-commerce in Linjiang City,and finally proposes relevant solutions to these problems.