融媒体时代下体育数据新闻可视化研究

Research on Visualization Mode of Sports Data News in the Age of Media Convergence

数据新闻是融媒体时代的一种新型报道形态,可视化作为目前数据新闻的重要呈现方式和传播渠道,在强化数据新闻传播效果中作用非常关键。体育新闻报道是媒介最具影响力和竞争力的领域之一,对数据新闻可视化的应用也提出了更高要求。基于体育数据新闻可视化的光明前景和未来趋势,通过梳理体育数据新闻可视化的发展历程,归纳其立体化、娱乐化、互动化、叙事化等特点,从技术和传播2个角度深入探究融媒体时代体育数据新闻可视化方式,对重大体育数据新闻报道的可视化研究具有现实意义。

Data journalism is a new reporting form in the age of media convergence.Visualization,as the most perfect presentation mode and important communication way of data news at present,plays a key role in strengthening the effect of data journalism communication.Sports news is one of the most influential and competitive fields of media,which also puts forward higher requirements for the application of data journalism visualization.This paper based on the bright prospect and future trend of sports data journalism visualization,which summarizes the characteristics of three-dimensional,entertainment,interaction and narration by combing the development course of sports data news visualization.What′s more,this paper in-depth exploration of visualization methods of sports data journalism in the age of media convergence from perspectives of technology and communication.It has practical significance to the visualization research of major sports data journalism reports.