基于“互联网+”思维的新创企业竞争情报预警体系动力学模型研究

Dynamic Model of Early Warning System for Competitive Intelligence of New Ventures Based on “Internet +” Thinking

[目的/意义]"互联网+"思维上升为国家战略指导思维,企业情报领域的竞争情报预警研究需要在其影响下实现创新。[方法/过程]文章以新创企业为例,具体探讨其竞争情报预警体系在"互联网+"思维影响的创新变革后,运用系统动力学方法与VENSIM PLE工具进行体系因果关系分析与模型构建仿真。[结果/结论]仿真模型的运行能够较好地展示在"互联网+"思维影响下体系创新对预警结果的促进作用。以期为互联网环境下的新创企业开展竞争情报预警工作提供一种有效的体系借鉴。

[Purpose/significance]"Internet+"thinking has become the guiding ideology of national strategy,and the research of competitive intelligence early warning in enterprise information field needs to be innovating under its influence.[Method/process]Taking new ventures as an example,this paper specifically discusses the innovative transformation of the competitive intelligence early warning system in the"Internet+"thinking,and uses the system dynamics method and VENSIM PLE tools to analyze the causality of system and build simulation model.[Result/conclusion]The operation of the simulation model can better demonstrate the promotion effect of system innovation on early warning results under the influence of"Internet+"thinking.In order to provide an effective system reference for new enterprises to carry out competitive intelligence early warning work under the Internet environment.